With the excitement and intensity of in-person gigs still some way off, we teamed up with Amazon Music and Twitch to bring a little bit of live music magic into people’s homes via a co-branded live entertainment experience.
Streamed live every Thursday at 6pm BST, the Amazon Music Sessions showcased some of the biggest and brightest names in music in a totally new light, mixing intimate unplugged performances with discography discussions and revealing Q&As from fans and host, Jack Howard.
Project Type
Brand Experience
The Brief
Give Amazon Music fans a much needed live experience during the height of COVID.
BFD TEAMING SOLUTION
Daisy-chain production around the globe to deliver an integrated live experience with speed and agility.
Keeping the Amazon Music party going throughout the pandemic
Tasks undertaken
1. Brand Experience
2. Integrated Campaign Development.
3. Production.
CAMPAIGN platform
Amazon Music
Sessions
